Sijhawm tso tawm: Oct-27-2021
Ob Chav Eleven Khw Carnival hais txog hnub muag online ntawm Kaum Ib Hlis 11 txhua xyoo.Nws pib los ntawm kev tshaj tawm kev muag khoom hauv online uas tuav los ntawm Taobao Mall (Tmall) thaum lub Kaum Ib Hlis 11, 2009. Thaum lub sijhawm ntawd, tus naj npawb ntawm cov tub lag luam koom thiab kev txhawb nqa tau txwv, tab sis qhov kev hloov pauv mus deb dhau qhov kev xav tau, yog li Lub Kaum Ib Hlis 11 tau hloov kho. hnub rau Tmall los tuav cov kev tshaj tawm loj loj.Double Eleven tau dhau los ua ib qho kev tshwm sim txhua xyoo hauv Tuam Tshoj txoj kev lag luam e-lag luam thiab tau maj mam cuam tshuam rau kev lag luam e-lag luam thoob ntiaj teb.
Thaum Lub Kaum Ib Hlis 11, 2021, 2021 Ob Chav Eleven Khw Muag Khoom Carnival pib.
Txij li thaum Tmall tau pib ua "ob chav kaum ib" khw noj mov hauv xyoo 2009, hnub no ntawm lub xyoo tau dhau los ua khoom noj khoom haus zoo rau txhua tus neeg.
Lub zog ntawm "Double Eleven"
Qhov "ob chav kaum ib" chaos tuaj yeem pom los ntawm kev lag luam tshaj tawm kev tsov kev rog.Ib lub vev xaib e-lag luam tau tso ib pawg ntawm kev tshaj tawm nrog lub ntsiab lus ntawm "lub ntsej muag-slapping" hauv ntau yam xov xwm.Cov lus tshaj tawm suav nrog "kev xa tawm sai thiab lwm yam ib nrab ib hlis", "50% tawm ntawm cov khoom cuav", "kev tshuaj xyuas tsis zoo los ntawm tib neeg lub cev" cov ntsiab lus, taw qhia ncaj qha rau tus neeg sib tw tus nqi Cov teeb meem xws li qhov siab tsis tseeb, xa tawm qeeb, platform muag ntawm cov khoom cuav. , promotional gimmicks, thiab cov ntaub ntawv creation.Qhov tseeb, cov teeb meem no yuav luag dhau los ua teeb meem tshwm sim hauv kev lag luam e-lag luam.
Nws yog tsim nyog sau cia tias nrog kev sib tw hnyav zuj zus ntawm cov tuam txhab lag luam e-lag luam loj, "Double Eleven" pem hauv ntej tau nyob ib hlis.Txawm hais tias qhov no yog kev ua lag luam tus cwj pwm los ntawm cov tub lag luam, kev sib tw tsis sib haum xeeb tau ua rau ntau yam kev phem: Ntawm ib sab, tib neeg kev xav tsis thoob yog ntxiv txhawb nqa thiab nthuav dav, ntawm qhov tod tes, cov neeg siv khoom ntseeg siab hauv e-commerce websites yog overdrawn.Tsis tas li ntawd, nws tseem ua rau muaj teeb meem xws li cuam tshuam rau kev lag luam xa khoom sai, ntim ntau dhau thiab kev tiv thaiv ib puag ncig thiab pov tseg.
Nyob rau hauv cov ntsiab lus ntawm kev nce nqi zog ntawm kev lag luam, cov neeg caij tsheb nce siab thiab cov khoom lag luam niaj hnub loj heev ntawm "Oble Eleven" kev ua lag luam khoom noj khoom haus qhia tau hais tias muaj kev txaus siab thiab kev siv zog ntau dua ntawm cov neeg, uas tsis muaj qhov tsis ntseeg yuav txhawb nqa kev thov hauv tsev Nws yog ib qho txiaj ntsig zoo. .Qhov "blowout" ntawm kev lag luam e-lag luam tau nthuav tawm lub peev xwm loj ntawm Tuam Tshoj kev siv online, uas yog kev sib cav ntawm cov khw muag khoom ib txwm muaj thiab cov khw muag khoom tshiab.Alibaba Group CEO Jack Ma ntseeg hais tias "Ob chav kaum ib" kev yuav khoom carnival yog lub teeb liab ntawm Tuam Tshoj txoj kev hloov pauv nyiaj txiag thiab kev sib ntaus sib tua ntawm cov qauv kev lag luam tshiab thiab cov qauv kev lag luam.Cov kws tshuaj ntsuam tau hais tias nrog kev ua tiav ntawm 10 billion nodes, Tuam Tshoj lub khw muag khoom hom yog "kho hloov pauv" - daim ntawv hloov pauv hauv online tau hloov pauv los ntawm kev ua ib qho ntxiv ntawm kev lag luam muag khoom mus rau lub ntsiab ntawm kev txhawb nqa kev xav tau hauv Suav teb.Los ntawm qhov no, cov khw muag khoom ib txwm muaj raug yuam kom hloov kho txhua txoj hauv kev.(Huaxi Metropolis Txhua Hnub Ntsuam Xyuas)
"Ob chav kaum ib" cov neeg siv khoom boom tsis tuaj yeem ua rau hauv cov npuas digital uas tau nce xyoo los ntawm xyoo.Yog tias koj xav ua kom tiav kev loj hlob sai, ob qho tib si kev lag luam thiab cov neeg siv khoom yuav tsum muaj kev xav ntau dua.Tsuas yog nyob rau hauv txoj kev no, yuav "ob kaum ib" tsis dhau los ua "khoom siv khib nyiab" carnival